Food for thought: the unbearable certainty of growth?

The current period calls for particular attention to be paid to growth and its sustainability. Can it be sustainable? And if so, under what conditions?

Several approaches coexist: necessary but sustainable growth (Le Biez, 2021), the risks of stagnation if growth is abandoned (Summers, 2014) and even degrowth (Parrique, 2024).

In this issue, we take a look at the post-growth model (Méda and Jany-Catrice, 2022), which highlights the idea that responsible, sustainable performance is possible, even in the face of uncertainty.

Businesses are at the heart of the transition to more sustainable economic models, and are faced with growing challenges: increasingly stringent regulations and high societal expectations. They are called upon to rethink their business models. How can we combine sustainable growth and sustainability in a constantly changing world?

This note looks at the foundations needed to build tomorrow's growth model: from decoupling green growth to new economic theories.

But is changing a model, a practice or an indicator enough to change a company's priorities? Dominique Méda emphasizes that indicators are not mere reflections of reality, but influence behavior.

At Eurogroup Consulting, our daily focus is on responsible and sustainable performance, whether in our consulting and support services or in our work organization. It's important to share this conviction, which lies at the heart of our business, in order to help organizations move forward, despite the inevitable uncertainty of growth.

We help public and private players adopt a systemic and strategic vision of their positioning, taking into account all the components that impact their growth, competitiveness, the quality of their offering and the sustainability of their operational and economic model.

Download our analysis and discover the key points for understanding how companies and organizations can navigate this era of uncertainty by redefining their business model and integrating sustainability issues.

 

A note from Nos Associés by Eurogroup Company



The analysts at The Institute by Eurogroup Company decipher trends, analyze dynamics and anticipate mutations to guide public and private sector managers in their strategic decisions and in building their future.

Drawing on the international, sectoral and functional expertise ofEurogroup CompanyThey analyze emerging trends and decipher the strategic mutations that are redefining the business and government environments.

In collaboration with leading organizations, and using exclusive data, the Institute cross-references economic, geopolitical and sectoral dynamics to identify weak signals and inform decision-making.

Find out more about Our Associates by Eurogroup Company.

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